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Leveraging Predictive Analysis for Future Business Insights

9 April 2021 5 MIN READ 1

The significance of data has significantly changed over time in the modern business era. Organizations, irrespective of their business size and nature are investing quite a lot of time and efforts in reinventing the ways they gather, store and utilize large volumes of data. A systematic approach to utilizing the data can turn complex business information into useful insights and analyzing the same from time to time can help in predicting more accurate future outcomes while empowering informed decision-making skills of the leaders. 

Leveraging a data-based predictive model is indeed the most effective technique in helping businesses solve enduring challenges in better and improved ways. Forward-thinking businesses are using predictive analytics, a statistical approach curated out of large data sets to discover patterns, extract critical information, and envisage the future. Predictive analytics help businesses deeply understand the current business situation and drive proactive mission management in the future; yet utilizing the data for predictive analysis is still a challenge for some companies and feels easier said than done. Thus, it is vital to deeply understand proven tools/software and techniques to transform business data into meaningful predictive future business insights. 

But above all, realizing why predictive analytics matters and how it can be leveraged for securing the future of the businesses is important as well. Let’s take a look at the same.

What is Predictive Analytics and Why is it Important?

Predictive modeling or scoring data with a predictive approach and forecasting uses historical data to predict future outcomes. This past data is used to create a mathematical model which carries relevant trends. Predictive modeling is applied to the same to predict future business trends, improvements, and suggestions to achieve the desired outcomes. 

Predictive analysis is indeed a rising trend for a while because of the technological advancements that support the same to help businesses put forward their concrete strategies to building agile and resilient businesses. With data analytics and modern-age business intelligence software like Tableau, achieving perfection and efficiency with the predictive scoring method is no more a challenge. 

How to Leverage Predictive Analysis?

Advanced Business intelligence software like Tableau plays a key role in predictive analytics because of its in-built intelligence of using insights to give a big picture of the future outcomes. The software analyzes massive amounts of business data in real-time from both structured and unstructured data. These business insights are then used to improve the operational efficiency of the business, make critical business decisions faster, discover new growth opportunities, and achieve competitive advantage. Tableau like advanced Business Analytics Software is designed to be aligned with the big data platforms consisting of visualization, analytics, and management. The analytics layer is the heart of building a predictive analytics solution in the BI architecture of an enterprise. It helps leaders in identifying meaningful patterns out of business data to predict future opportunities/scenarios to make smarter decisions.  Leading Business Analysts reveal that investing in advanced data analytics software is the key to success in today’s business environment.

Improving Data Efficiency with Tableau: Best Predictive Analytics Software

Tableau, proven business intelligence software is 10-100 times faster than other solutions available in the market that allows people to visualize and interpret their data. Its statistical analytics and interactive dashboard slice and dice the datasets for generating germane insights and exploring potential opportunities. It enables users to make interactive maps that help in examining the data across various regions, demographics, and more. This further assists in analyzing the customer trends, product performance, and scope of improvement in real-time and for the future. The analytics are easy to create and simple to share with the team.

Practical Application of Predictive Analysis for Maximized Business Growth and Revenues

Organizations use predictive analysis to obtain critical insights and maximize their top line. With the help of advanced BI software like Tableau, predictive models are built on multiple data sources like transaction databases, sensor data, log files, images, videos, etc. 

Predictive analytics can be used in various verticals to realize new business opportunities for maximized organization growth and revenues. The infographic below denotes some areas where predictive analytics can work.

Practical Applications of Predictive Analysis

Do you Intend to Derive Maximum Benefits Using Predictive Analytics Powered by Tableau?

In this data-driven intelligent era, organizations are leveraging predictive analytics to secure their future success. Do you wish to be a part of the trend too? Get in touch with us today and turn your growth objectives into reality using Tableau BI software with Uneecops. We are a mature organization with decade-plus experience in transforming businesses by using next-age technology advances. 

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About the author

Monika Tyagi

Monika Tyagi is an experienced technical evangelist for intelligent automation technology, like Tableau BI Software, SAP Enterprise-ready Products, etc. She works on the leading edge of trends in business automation sectors and helps forward-looking companies simplify their business process and understand the true meaning of their data through her thought leadership blogs. Her passionate writing encompasses businesses to design their unique data-discovery skills and achieve digital maturity, growth, and success.

Follow me on LinkedIn to stay updated on the latest industry trends & technology update

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